Job
- Level
- Senior
- Job Field
- Data, Product
- Employment Type
- Full Time
- Contract Type
- Permanent employment
- Salary
- from 57.400 € gross/year
- Location
- Vienna
- Working Model
- Hybrid, Onsite
Job Summary
In this role, you will take ownership of CRM strategy and customer lifecycle management, developing data-driven campaigns to enhance engagement and retention across international markets.
Job Technologies
Your role in the team
- For our subsidiary Funstage, we are currently looking for an experienced team member who combines analytical excellence with creative thinking to drive customer retention and monetisation.
- In this role, you will take ownership of the CRM strategy and customer lifecycle across our social casino and slot products, reaching players in international markets on both web and mobile platforms.
- You’ll manage the full customer lifecycle, using data to segment audiences, personalize messaging, and craft compelling offers that drive engagement, retention, and player value.
- Develop and execute data-driven event calendars, promotional plans, and thematic campaigns that support product objectives and business growth.
- Führen Sie die Planung, Umsetzung und Optimierung von CRM-Kampagnen über mehrere Kanäle hinweg, einschließlich E-Mail, Push-Benachrichtigungen, In-App-Nachrichten und Teaser-Kommunikation.
- Own the end-to-end player experience by shaping the user journey and delivering personalized communication throughout the lifecycle.
- Analyze performance across all CRM touchpoints and continuously optimize campaign effectiveness using data-driven insights, A/B, and multivariate testing.
- Benchmark brands, features, and contact strategy approaches to drive improvements.
- Contribute to the development and optimization of game features and mechanics, including balancing in-game economies to maximize engagement and long-term value.
- Act as a subject matter expert for CRM, sharing knowledge, and contributing to the continuous evolution of CRM capabilities and best practices.
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Our expectations of you
Education
- Degree in Business, Marketing, Communications, IT, or a related field—or equivalent practical experience.
Qualifications
- Passion for digital products with a solid understanding of the online ecosystem and customer behavior.
- Excellent analytical skills with the ability to interpret complex data, define and monitor KPIs, and translate insights into impactful business decisions.
- Organized and tenacious, with the ability to manage multiple priorities in a collaborative, fast-paced environment, paired with strong communication skills and a proactive, reliable working approach.
- Fluent in English (written and spoken); additional European languages are beneficial.
Experience
- 5+ years of experience in CRM, lifecycle marketing, retention marketing, digital marketing, or e-commerce; experience in the online gaming industry (casino or similar) is a strong plus.
- Strategic, data-driven, and customer-centric mindset, combined with creativity, curiosity, and a passion for delivering exceptional player experiences.
- Proficiency in Microsoft Excel, Word, and PowerPoint, Google Suite; experience with analytical tools is a plus.
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What we offer
- We believe great work happens when people feel supported, inspired, and balanced.
- By investing in our employees, we create an environment where everyone can thrive and reach their full potential.
- This commitment has been recognized through our Great Place to Work® certification.
- Flexible working hours and a hybrid model (60% in the office) that fit your lifestyle, backed by a strong culture of work-life balance.
- A dedicated training budget to explore new skills, deepen your expertise, and shape your career journey.
- A welcoming office atmosphere at our Vienna HQ with daily fresh fruit, a wide range of teas, fair-trade coffee, and meals at our company-subsidized restaurant.
- Subsidized public transportation, plus access to pool e-bikes and e-cars — for both business and personal use.
- Plenty of ways to stay active and connected, from MyClubs app points to regular sports and company events.
- Attraktive lokale Mitarbeiterrabatte und Gesundheitsleistungen, die den Alltag ein wenig erleichtern.
- The minimum gross annual salary for this position according to the applicable collective agreement is €57,400 (full-time basis, paid in 14 salaries).
- A higher salary is possible depending on qualifications and experience.
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Benefits
Health, Fitness & Fun
- ⚽️Tabletop Soccer, etc.
- 🧘♀️Massage, Yoga, etc.
- 🏋🏿♂️Fitness Offers
- 🎳Team Events
- 🙂Health Care Benefits
- ♿️No Physical Barriers
- 👩⚕️Company Doctor
Food & Drink
Work-Life-Integration
Topics You Will Work On
Job Locations
About Your Employer
Greentube Internet Entertainment Solutions GmbH
Raaba-Grambach, Wien
Greentube is a global leader in online and mobile gaming, offering innovative solutions that set the standard for the industry. With more than two decades of experience, Greentube has become the go-to provider for gaming excellence.
Description
- Language
- English
- Company Type
- Established Company
- Working Model
- Hybrid, Onsite
- Industry
- Internet, IT, Telecommunication
Employer reviews
by devworkplaces.com
Total
(2 Reviews)3.4
Culture
3.6Workingconditions
4.1Engineering
2.9Career Growth
3.1
Senior CRM Manager
- Salary
- from 57.400 € gross/yearEstimated net salary based on the gross salary in the job ad.from 39.717 € net/year
- Location
- Vienna
- Working Model
- Hybrid, Onsite
- Diversity
- Open for all genders
