Job
- Level
- Senior
- Job Field
- Product
- Employment Type
- Full Time
- Contract Type
- Permanent employment
- Location
- Vienna
- Working Model
- Hybrid, Onsite
Job Summary
In this role, you will develop innovative go-to-market strategies and marketing campaigns for crypto and trading products while analyzing their performance and user behavior to strengthen market positioning.
Your role in the team
- As Senior Product Marketing Specialist for Bitpanda’s Crypto & Advanced Trading products, you will be responsible for driving their positioning, adoption, and engagement across Bitpanda's core crypto and advanced trading offerings.
- You’ll work at the intersection of Product, Marketing, and the Commercial teams to design go-to-market strategies and compelling narratives that resonate with our users.
- A natural product manager for marketing initiatives, you combine strategic vision with ownership of the roadmap, clear prioritisation, and hands-on delivery.
- You will translate product value into impactful campaigns, shape messaging across channels, and collaborate cross-functionally to ensure that launches and ongoing initiatives are both seamless and measurable.
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Our expectations of you
Qualifications
- Deep understanding of crypto user behaviour and market dynamics, paired with the ability to simplify complex concepts without losing credibility.
- Strong project management and collaboration skills, confident navigating across product, marketing, and customer-facing teams.
- Exceptional communication and storytelling abilities to differentiate Bitpanda’s crypto products in a competitive and fast-moving market.
Experience
- Proven product marketing experience with a focus on crypto products.
- Data-driven and results-oriented, with experience measuring funnel health and campaign performance.
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What we offer
- Flexibility to work where you thrive – Enjoy the freedom of our Hybrid working model, combining onsite collaboration and remote work, with an additional 25 days per year to work from a city or country of your choice.
- Receive a competitive total compensation package aligned with Bitpanda’s pay-for-impact policy, including participation in our stock option plan.
- Access confidential coaching, counselling, and mental health resources whenever you need them through OpenUP.
- On top of your standard annual leave, prioritise your wellbeing with 3 additional days of paid time off to rest, reset, and recharge, available once you’ve been with us for 6 months.
- Grow your skills and stay ahead in your career with unlimited access to Udemy’s library of online courses at your own pace.
- Enjoy discounts, rewards, and perks from partners worldwide across lifestyle, wellness, tech, and travel.
- Take advantage of our additional 8 weeks of gender-neutral new parent leave to welcome and bond with your new addition to the family.
- Pandas in Vienna, Bucharest, Barcelona, and Berlin can enjoy free onsite dining, with freshly prepared lunches and snacks to keep you fueled and focused all day long.
- Celebrate milestones and achievements with recognition and rewards for your tenure at Bitpanda.
- Access exclusive Bitpanda-branded merchandise and gear to represent.
- Join unforgettable company events, from our Winter Party in Vienna to gatherings worldwide, fostering fun, connection, and celebration.
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Benefits
Health, Fitness & Fun
Food & Drink
Work-Life-Integration
Higher Take-Home Pay
Topics You Will Work On
Job Locations
About Your Employer
Bitpanda GmbH
Wien
At Bitpanda, we strongly believe in the innovative power of cryptocurrencies, digital assets and blockchain technology. Our mission is to remove barriers to personal finance and bring traditional financial products into the 21st century. With 1.2 million users and more than 270 team members from over 44 different countries, Bitpanda is leading the way in inclusive finance.
Description
- Company Size
- 250+ Employees
- Founding Year
- 2014
- Language
- English
- Company Type
- Startup
- Working Model
- Full Remote, Hybrid, Onsite
- Industry
- Banking, Finance, Insurance, Internet, IT, Telecommunication
Employer reviews
by devworkplaces.com
Total
(1 Review)3.2
Engineering
2.6Workingconditions
3.6Career Growth
3.2Culture
3.7
Senior Product Marketing Specialist
- Location
- Vienna
- Working Model
- Hybrid, Onsite
- Diversity
- Open for all genders
- English Only
- English only required
