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ÖWM Admin
ÖWM Admin is a platform created by Austrian Wine Marketing (ÖWM) that enables 5,000 winemakers in Austria to participate in international events and wine tastings to expand their customer base. The platform hosts Austria's largest wine database, as well as a comprehensive CRM system through which ÖWM manages its global communication.
We redeveloped the platform from scratch in 2017 and have been continuously enhancing it ever since, implementing new features and adapting the platform to the dynamic environment of ÖWM. For instance, regional sub-organizations of ÖWM operate their own copies of the application, which are synchronized in real-time.
The development presents exciting challenges, such as implementing Austria’s complex and annually changing wine laws into user-friendly forms, and creating an intuitive search function that allows users to easily identify the right contacts from among thousands of entries.
