Job
- Level
- Experienced
- Job Field
- BI, Data
- Employment Type
- Full Time
- Contract Type
- Permanent employment
- Salary
- from 3.954 € Gross/Month
- Location
- Linz, Vienna
- Working Model
- Hybrid, Onsite
Job Summary
In this role, you will be responsible for implementing and troubleshooting tracking setups using Google Tag Manager and Analytics, as well as analyzing and strategically utilizing data to optimize marketing campaigns.
Job Technologies
Your role in the team
- As an Analytics & Data Activation Specialist (m|w|x), you are the strategic and operational link between precise data collection and measurable marketing success.
- You not only ensure that data flows smoothly, but also build the bridge from pure implementation to strategic utilization: you make sure that our online marketing managers have access to top-quality processed data and target audiences to maximize the potential of our clients' campaigns.
- You are responsible for the design, implementation, and troubleshooting of complex tracking setups via Google Tag Manager and Google Analytics.
- You not only implement data but also prepare first-party data, audiences, and segments in such a way that our online marketing managers can activate them directly and efficiently.
- You conduct in-depth detailed analyses in Analytics as well as in Marketing Mix Modeling (MMM) and interpret the data to derive clear, customer-oriented recommendations.
- You are in direct contact with our clients, advising them on data-driven growth potentials and ideally working with holistic measurement approaches such as MMM.
- You are responsible for the internal knowledge transfer regarding analytics and tracking and act as a sparring partner for our clients' teams.
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Our expectations of you
Qualifications
- You possess advanced knowledge in handling Google Tag Manager and Google Analytics (GA4) and know exactly how data structures should be designed for operational campaign management.
- You have a strong affinity for automated solutions and a keen interest in Marketing Mix Modeling (MMM).
- You are characterized by organizational skills, an independent work style, and enjoyment of customer contact.
- You communicate effectively - in both German and English.
- You identify with our EPIC values - Excellence, Passion, Integrity & Cleverness.
Experience
- You have at least 3 years of solid experience in Digital Analytics, Tracking, or in a highly data-driven online marketing role on the agency or client side.
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What we offer
- As one of Austria's best employers and a certified Great Place To Work(R), we are particularly proud of our corporate culture.
- In addition to an open and highly appreciative approach, we offer you: a 3-month onboarding program with Buddy support.
- Weekly breakfast and lunch for all smecies.
- Training opportunities within our smec Academy - career paths, competence development, and much more.
- Sports and health offerings as part of smec Health - E-Bikes in Linz, group sports activities, and access to online psychological counseling.
- Cool events such as internal meetups, get-togethers, and other social activities.
- Sponsoring of team events.
- MacBook Pro and iPhone with private usage option.
- First-class locations in Linz and Vienna - good transportation connections included.
- For legal reasons, we point out the collective agreement minimum salary of EUR 3,954 gross (14 times per year) for this position.
- The actual salary depends on your qualifications and experience; a willingness to pay above the standard is present.
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Benefits
Health, Fitness & Fun
Work-Life-Integration
Food & Drink
More net
Topics that you deal with on the job
Job Locations
This is your employer
Smarter Ecommerce GmbH
Linz, Linz
We are Europe's most dynamic PPC automation company from Austria and a driving force behind the automated search engine advertising world wide.
Description
- Founding year
- 2007
- Company Type
- Established Company
- Working Model
- Full Remote, Hybrid, Onsite
- Industry
- Advertising, Marketing, PR, Internet, IT, Telecommunication
Dev Reviews
by devworkplaces.com
Total
(1 Review)3.8
Workingconditions
4.2Culture
0.0Career Growth
3.8Engineering
3.5
Analytics & Data Activation Specialist
- Salary
- from 3.954 € Gross/MonthNet salary converted from the gross salary in the job ad.from 2.702 € net/Month
- Location
- Linz, Vienna
- Working Model
- Hybrid, Onsite
- Diversity
- Open for all genders
