Logo TOWA GmbH

Art Director – Digital Brand & Product Design

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Job

  • Level
    Lead
  • Job Field
    UX/UI
  • Employment Type
    Full Time
  • Contract Type
    Permanent employment
  • Salary
    60.000 to 95.000€ Gross/Year
  • Location
    Vienna
  • Working Model
    Hybrid, Onsite
  • Job Summary

    In this role, you create digital brand identities and design platforms from concept to execution, lead design teams, and make decisions on high-quality solutions.

    Job Technologies

    Your role in the team

    • Your mission: At TOWA, we transform B2B brands into digital experiences that sell: commerce platforms, portals, and products for the hidden champions in the DACH region.
    • For the creative side, we are not looking for a steady hand in management, but for the best minds who lead the way and set the standard.
    • As an Art Director, you develop brands, build new ones, and design digital platforms end-to-end – from concept and art direction to production-ready screens.
    • You work AI-native, think in systems, and fight for the best solution – uncompromising in detail and on brand.
    • You design digital platforms, websites, and products end-to-end – from concept and art direction to the final, implementation-ready screen.
    • You give them the design that will still hold up tomorrow.
    • You develop digital brand identities: visual language, content, data and product visualization, motion and animation – no static logo manuals.
    • You translate brand systems into vibrant digital touchpoints that scale consistently across platforms, portals, and apps.
    • You work AI-native – your bottleneck is not the output, but the intent: you formulate the intention, let generative tools explore options, and decide with judgment what has quality and goes live.
    • You advise our clients on branding, design, and art direction, confidently moderate workshops, and lead clients and teams to results using design thinking methods.
    • You provide technical leadership in projects: You set the creative direction, make the tough design decisions, and keep teams on track.
    • In larger engagements, you take on the lead role in design delivery – without disciplinary leadership.
    • You are and remain hands-on: wireframes, prototypes, high-fidelity UI.
    • You think in terms of systems and interaction rather than static layouts, and it is important to you how a product feels in use.

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    Our expectations of you

    Qualifications

    • You are operating at a lead level, not at the beginning of your career, and are capable of guiding clients and projects in terms of content and conceptual development.
    • An extensive portfolio of launched brands, websites, and platforms – work that has made its way into the world.
    • This demonstrates your understanding of complex use cases, as is common in the B2B environment.
    • UI design and design systems are your home, Figma your tool.
    • You naturally work AI-native with generative tools and are familiar with the requirements of digital platforms (E-Commerce, DXP, portals).
    • Highest design standards across visual systems: typography, composition, motion, and interaction.
    • You stand for perfection, high standards, and meticulousness, and you fight for the best solution – uncompromising in detail and on brand.
    • Strong communication skills in German and proficient in English.

    Experience

    • Several years of relevant experience in Art Direction and Digital or Product Design – from an agency or consulting environment.
    • Nice to have: deeper UX/usability expertise or experience in building scalable design systems across multiple brands and products.

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    What we offer

    • This position is situated within TOWA's Consulting Cluster at the senior to manager level.
    • The salary ranges between €60,000 and €95,000 gross per year (all-in).
    • The specified range includes all salary components and should be understood as the target salary (e.g., including variable components or additional benefits, if applicable).
    • The range corresponds to the minimum salaries of the applicable collective agreement "Advertising & Market Communication Vienna".
    • In case of collaboration, we will prepare a customized offer for you – the classification within the range depends on your skills, your area of responsibility, and your experience, never on your previous salary.
    • In accordance with the EU Pay Transparency Directive (2023/970) and country-specific equal treatment laws, we publish the salary range for each role and do not ask candidates about their current or previous salary.
    • Our criteria for salary determination – including cluster, level, skills, area of responsibility, and experience – are uniformly applied across the company.

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    Benefits

    Health, Fitness & Fun

    Work-Life-Integration

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    Job Locations

    Map of company locations
    • Location Vienna

      Schönbrunner Str. 31

      1050 Wien

      Austria

    This is your employer

    TOWA GmbH

    TOWA GmbH

    St. Gallen, Bregenz, Wien, Hamburg

    As an award-winning digital agency, we work in Bregenz, Vienna, and St. Gallen on the entire range of digital products and services: from creative campaigns, to web and software development, to machine learning and artificial intelligence. Or simply everything that is digital!

    Description

  • Company Size
    50-249 Employees
  • Founding year
    2011
  • Language
    German, English
  • Company Type
    Digital Agency
  • Working Model
    Hybrid, Onsite
  • Industry
    Advertising, Marketing, PR, Consulting, Internet, IT, Telecommunication
  • Dev Reviews

    by devworkplaces.com

    Total

    (2 Reviews)
    4.0
    • Culture

      4.0
    • Engineering

      3.6
    • Workingconditions

      4.5
    • Career Growth

      4.1
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    Logo TOWA GmbH

    Art Director – Digital Brand & Product Design

    Salary
    60.000 to 95.000€ Gross/YearNet salary converted from the gross salary in the job ad.41.102 to 59.747 € net/Year
    Location
    Vienna
    Working Model
    Hybrid, Onsite
    Diversity
    Open for all genders

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